If you have been keeping up with my Marketing 101 Series, Post #2, I said we would talk about YouTube and website building. However, I saw this video by Jesse Cannon and felt like he provided a lot of invaluable information and resources. 

Jesse Cannon discusses a technique that many musicians overlook, which can help them grow their fan base and gain attention. This technique involves deep research and community-building within the independent music network. He emphasizes the importance of understanding your musical community, connecting with similar artists, and learning from their strategies. By following and interacting with these artists on social media, collaborating with them, you can create a strong network that can help catapult your music career.

Jesse also discusses the significance of using hashtags, engaging with fans, and staying connected with your community. Ultimately, the video encourages musicians to put in the effort to build a strong foundation within their music community, which can lead to long-term growth and success.

Check it out.